Masculinity is not an adjective often used to describe Givenchy. The French haute couture house, famous for creating Audrey Hepburn‘s everlasting style during her heyday, went on a new direction for spring 2019. Their clothes this season were no longer dominated by straight sleeveless shifts and embroidered ball gowns, but rather tailored jackets with nipped waists and strong, bold shoulders. Clare Waight Keller put little to no difference between her womenswear and menswear looks for the brand. Instead, she expounded on the clash of gender codes that have since become the new norm in fashion. The show was a bold statement to make from a house that established a feminine look that women still embrace to this day. And yet out of all the designers to make it, the only female creative director in the brand’s history was the one to do so.
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Photo: Monica Feudi / Indigital.tv