The luxury business wouldn’t be what it is today without the help of a few prominent brands. Haute couture houses and jewelry labels all established legacies upon which today’s retail industry are founded upon. Even when today’s industry is highly competitive and cut-throat, one cannot deny the significance of a few notable companies, and it’s only appropriate that their milestones are celebrated in a big way. With Cartier, they did just that with their Tank Solo timepiece.
Release Date and Price
Release date: September 2017
Price when reviewed: $2,550 – $8,200
For the 100th anniversary since the debut of their famous Tank model in 2017, French luxury jewelry brand Cartier released a series of modernized versions of the watch. One of them was the Tank Solo, a sleek and pristine piece of machinery that’s as beautiful as any of the other classic Cartier pieces. Offered in a variety of materials and embellishments, the Tank Solo’s price ranges from $2,550 to $8,200.
- Diameter: 34.8mm
- Movement: Quartz
- Water Resistant: 30 meters
- Power Reserve: 42 hours
- Frequency: 28,800 Hz
- Strap: Alligator skin or stainless steel bracelet
- Buckle: Ardillon buckle
The Tank Solo timepiece is a modernized version of Cartier’s iconic Tank model. It’s the nearest to the original iteration compared to other models in the French brand’s 100th Anniversary tribute collection. With a straightforward, sleek, and pristine look, the Tank Solo emphasizes a clean and streamlined elegance. The watch is also regarded by many as an everyday timepiece, more so because of its simplicity in design and durability through various activities, even when offered in more sophisticated versions like the rose gold finish and stainless steel bracelets.
While Cartier’s objective with Tank Solo was to reinvent the Tank model for modern clients, it’s too faithful to the original design. Apart from the sword-like hands that most modern Cartier timepieces have, there’s little to no difference between the Tank Solo model of today with the original Tank timepiece released over a century ago. This makes the watch uninteresting for people who want more and new out of the famous French brand’s roster. The Tank Solo may tickle the fancy of Cartier loyalists and haute horology enthusiasts alike, but it might not invite new customers to buy the timepiece itself.
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- Cartier 18k Rose Gold & Diamond Tank Anglaise Extra-Large Model
Image Credits: Austin Kaye (feature image), Ethos Watch Boutique, Reebonz, ZVIP Store, Watchbox Reviews, Prestige Time (article images).