Bucherer prides itself of having the best horology pieces as well as coveted jewellery, all guaranteed of authenticity and best quality. They have 130 years of watch history and they have the experts who know their craft deeply and have passion for watches. They offer timepieces for both men and women, including limited edition watches and pre-owned items. This way, every type of watch-lover can browse through their website and find the perfect timepiece for them. The website also offers rings, bracelets, necklaces and all other bridal, gem, and high jewellery collections. The website has also been lauded by many shoppers for their fast and excellent service, as well as their amazing collection. However, we think the website should expand their shipping territory, as they are only available to deliver to these countries: Switzerland, Germany, UK, Austria, and Denmark.
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How to use Bucherer Promo Codes
- Register a Free Account with Bucherer
- Enter your personal information on the second page
- Once you have your account, add the item/s in your shopping bag.
- When you go to your shopping bag, add the promo code right beside the product.
- Click ‘APPLY’ to enjoy your discount and happy shopping!
Introduction to Bucherer
From watches for the office, to the best sporty watch to bring up in the mountains or under the ocean, down to the dress watch for important events, an excellently-manufactured timepiece is the best companion for all occasions. Sure, you have a trusty smartphone that can easily tell you the time, but trust us,we cannot overemphasize the importance of a quality timepiece that you can carry whenever and wherever. It is more than just to tell time, mind you, it is a style statement – one that can make you all classy and sophisticated.
If you need more convincing, let Bucherer, with its comprehensive selection of the best watches, prove that a timepiece is all you need to amp up your fashion game.
Down Memory Lane
An entrepreneur and master craftsman, Carl-Friedrich Bucherer ventured in the watchmaking business in 1888, opening a watch and jewelry store in Lucerne, Switzerland. Together with his wife, the duo perfected the craft of creating quality timepieces for both men and women. However, it was only in 1919 when Bucherer created its first women’s watch collection that boasts a sophisticated art deco inspired design.
In 1920’s, their sons, Carl and Ernst Eduard became part of the family business—a move that proved favorable to Bucherer as it was Ernst who partnered with Hans Wilsdorf, the founder of the still-fledgling watch company, Rolex. The partnership turned out to be fruitful, thanks in large part to the sons’ business acumen. Today, Rolex, being one the world’s leading watch brands, is most celebrated partner of the House of Bucherer.
Third Generation Bucherer
Fast forward to today, Jörg Bucherer, the founder’s great grandson now heads Europe’s biggest watch and jewelry company. Under his tutelage, the company flourished even more, expanding all throughout Europe. In 1980, the company decided to established stores outside Switzerland, and so, a Bucherer store was launched in Austria. 10 years later, another store was opened in Germany. Now, the Bucherer brand can be seen all over Paris, Copenhagen, and London.
Growing exponentially year after year, the company also acquired different companies including the Kurz Group in 1989 and Swiss Lion AG in 2001. Just recently, the Swiss luxury watch retailer has acquired Tourneau, America’s largest luxury watch company. With this acquisition, Bucherer is set to capture the value of wider reach in one of the world’s largest luxury watch markets—the United States. It is a perfect time for said partnership as European watch retail giants today are starting to take over many parts of the United States.
For more than 125 years, Bucherer is the number one trusted retailer of luxury watch brands and fine jewelries. Through its website, www.bucherer.com, that boasts a sleek and clean design, its wide range of products are easily searchable. Among the brands the company represents are the world’s most prominent and renowned including Oris, Blancpain, A. Lange & Söhne, Cartier, and Piaget among others. Housing more than 1300 different models, Bucherer is also known to retail the widest selection of Rolex watches in the world.
Aside from these topnotch watch brands, Bucherer has also founded the independent Carl F. Bucherer (CBF) company. This is to keep the excellent watchmaking tradition of the Bucherer’s alive and appreciated by the whole world. Every Bucherer watch carries with it unique features exclusive to the brand. This Swiss luxury watch brand is known for its CBF line of watches which brings its products together with a cohesive and consistent design and styling. Recognizable of this CBF styling can be found in its dialwork and big date complications.
The four CBF lines of watches are Patravi, Manero, Acaria, and Adamavi. Patravi is the largest line and the best choice for outgoing and sporty customers. To those who prefer a dress watch, CBF’s Manero line of watches is for you. Meanwhile, thinner and smaller watches, perfect for the ladies, are featured on CBF’s third collection, the Acaria lineup. Lastly, CBF offers Adamavi which surprisingly has only a single watch, yet the dressiest of all.
A world-renowned Brand
Bucherer is more than just a name. It is a brand. Its tradition and heritage speak of fine craftsmanship and entrepreneurship passed down from generation to generation. In the years to come, it only promises that this name will continue on being a brand known throughout the world, bringing to you the best the watch business can offer.