Fashion Show Reviews

Erdem Pre-Fall 2019 Womenswear Collection – London

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September 2022 Sales (LATEST)


Inspired by prominent 1940s artist Laura KnightErdem Moralioglu’s Pre-Fall 2019 Collection is all about defining the strength of a woman through her femininity. Laura Knight was commissioned as a war artist during World War II and her works depicted the nitty and gritty way of living women at the time had to endure. But aside from that, she was also known for her serene paintings that showed her gentle use of color and delicate touch. Naturally, most of Erdem’s silhouettes this season were taken from the said era, such as the strong shoulders, mid-lengths, and haute couture-like tailoring. Whether it was a suit or a dress, his clothes always had structure, which made perfect sense for this line. That didn’t dissuade him, however, from incorporating his signature use of florals, decorating his tailored suits and billowy dresses. This almost iconoclastic approach was a nod to the stark juxtaposition of Knight’s artistic and professional life. Erdem is truly romantic, and with this collection, he offered a tougher take to his usually feminine and dainty creations.


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Photo: Courtesy of Erdem

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