Burberry London by Burberry Review
Description
Burberry London is something you can buy on a whim and not regret later on. We say that because we think it is not horrible, but it is not that exceptional either. It is just right, as far as floral scents go, even if it does concentrate on jasmine all the way until drydown. The flowers feel pretty for about four more hours or so, until it dissipates. It is easy to wear everyday and has decent sillage, but really, it is nothing to write home about.
Sillage
Longevity
Positives
A candidate for your go-to scent because of its inoffensiveness
The florals are just the right amount of sweet and pretty
Moderate sillage and longevity
Negatives
We find that it can feel heady when overapplied
Can be synthetic just like other scents from department stores
3.6
Ratings
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Burberry London is inspired by the city that lends it its name. This is one for the florals especially jasmine, but also rose, tangerine, honeysuckle, wood and musk. Released in 2006, the heritage brand had British actors Rachel Weisz and Ioan Gruffudd be the faces for the Burberry London’s ad campaign. The concoction is the product of the collaboration between perfumers Jean-Marc Chaillan and Dominique Ropion.