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Tudor Black Bay GMT ‘Pepsi-Cola’ Watch Review

Tudor Black Bay GMT Pepsi-Cola Watch Review - Featured Image

August 2021 Sales (LATEST)

Tudor Black Bay GMT Pepsi-Cola Watch Review - Featured Image
Tudor Black Bay GMT ‘Pepsi-Cola’ Watch Review
It's rare when sports and fashion come together in one elegant and timeless piece. But thanks to Tudor’s Black Bay GMT “Pepsi Cola” model, it’s become possible in the luxury horology business. Providing innovative functions with a fashionable facade creates a partnership that can be a lucrative model for a lot of horology brands, especially those who seek to cater a wide consumer audience.
Value for Money
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A sports watch is often different from a luxury timepiece. The former rarely displays a sense of design and aesthetic and focuses more on its functionality and durability. The latter, on the other hand, often stems back to centuries-long traditions to keep the item as beautiful as it is useful. Quite rarely do these two meet, but it has now thanks to Tudor’s Black Bay GMT “Pepsi Cola” watch.

Compare Tudor Black Bay GMT ‘Pepsi-Cola’ Watch Prices Online

Release Date: March 2018
Price when reviewed: US$3,900.00

March 2018 saw the release of this new and exciting model, which was a surprise to many fans during Baselworld 2018, the world-famous watch show. With either $3,575 (with a leather strap) or $3,900 (with a steel bracelet) per piece, the watch is already a hit among upscale clients and watch critics.


  • Diameter: 41mm
  • Movement: Automatic
  • Water Resistant: 200 meters
  • Power Reserve: 70 hours
  • Special Function: Second-time zone
  • Frequency: 4Hz
  • Buckle: Folding


Arguably the best thing about the watch is its GMT-style aesthetic. It boasts of a black dial starkly contrasted by pearl-white hands and other details, making them visible even in darker environments. The navy-blue and deep red frames carrying the numeral digits create a seductive yet somber; and colorful yet refined colorway; which can work with an ensemble.

Getting it with a chocolate-brown leather strap will make it look easy and refined while a steel bracelet is a more sophisticated option. Still, both variations are dashing in their own unique ways. And with such a sporty feel to it, the watch is water resistant for at least 200 meters, making it a grand piece to wear when doing water sports or simply diving into the big blue sea.


Visibility may be the watch’s main flaw. Despite the contrast of the black base and white hands and details, some people may not find that enough. A black dial might still be rather difficult for the eye to capture the exact time when one looks at the piece under dim lighting. Furthermore, the model’s case back is solid and rigid, making the movement from the back of the piece non-visible at all.

Tudor Black Bay GMT Pepsi-Cola Watch Review

Images Credit: Hodinkee, abtw, time & tide watches

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