The right watch is an investment, they say. And it holds true that a good statement watch combines craftsmanship, attention to detail, technology and aesthetic. It takes a lot of hard work, dedication, skill and art to be able to produce a unique timepiece which is aesthetically pleasing, functional and highly innovative.
Every luxury timepiece (a vintage piece maybe) we see today has an interesting story to tell—a tale from the watchmaker himself, up to the story of an heirloom a friend received from his grandfather. These stories are being passed on from one person to another, and will still give a feeling of nostalgia to anyone who hears.
And if that sparked your interest to horology, it would be a great pleasure to know the journey of one of the well-loved luxury watch brand today, Jaeger-LeCoultre, and how it came to be one of the leading brands in Haute Horlogerie.
From Manufacture to LeCoultre & Cie to Jaeger-LeCoultre
Jaeger-LeCoultre, a watch company and a subsidiary of the Swiss luxury group Richemont in 2000 underwent a long and fascinating history before it earned its reputation as one of the top luxury watch brand in the world. Initially founded in 1833 by Charles-Antoine LeCoultre under the name Manufacture, the man established his name as he progressed his skills in watchmaking. His invention of mollionmeter and the keyless watch became the foundation of almost all mechanical watches produce today. While working with his son in 1866, they rebrand their name into LeCoultre & Cie. A generation of watchmakers in the family, Jacques-David LeCoultre, grandson of the founder of LeCoultre & Cie collaborated with Edmond Jaeger and together established Jaeger-LeCoultre, as what we have known today.
The fusion of these two watch experts became an international success up to now. They are the names behind the great and wonderful innovations in watchmaking. We can attribute the introduction of the Duoplan, Caliber 101, Reverso, Futurematic, Gyrotourbillon, Atmos table clock to company’s unwavering dedication to horology.
Jaeger-LeCoultre Timepiece Close-up. Oleg GawriloFF
Now, let’s discuss one by one the unique features of these Jaeger-LeCoultre inventions. The Duoplan is a classic timepiece whose parts are organized in split-levels to ensure reliability and precision of small pieces. This gave way to the invention of pretty small timepieces and an inspiration to Calibre 101 which is regarded as the smallest mechanical movement ever created. Another unique and highly acclaimed invention was the Reverso which is a dual face designed piece allowing the face of the watch to be turned down. This is an iconic timepiece which put Jaeger-LeCoultre into international successes.
The Futurematic, on the other hand, was regarded as the world’s 100% automatic watch. These and several other classic inventions of Jaeger-LeCoultre truly signifies love and passion to the craft. The combination of technology, innovation, craftsmanship is reflected to each and every timepieces produced by the brand. It never failed to continually provide us with innovative and highly functional timepieces that will surely stand the test of time.
Jaeger-LeCoultre in the Spotlight
Because of its respectable reputation in the watch industry, Jaeger-LeCoultre became a brand name popular among our favorite artists and iconic figures today. Jaeger-LeCoultre watches are fashioned by different Hollywood figures including Robert Downey Jr known as Tony Stark in “Iron Man”. Iron Man is known for his innovative gadgets and technology will truly make you think that, yeah, Jaeger-LeCoultre is a brand that shouldn’t be missed. Another who wore one of the label’s pieces is the handsome Mad Men’s Don Draper sporting a reverso. It is statement in itself—a Jaeger-LeCoultre timepiece is a classic and will elevate the look of anyone who dons it.
The Jaeger-LeCoultre truly made its name to be one of the best in watchmaking. Its fascinating history and its long journey to watchmaking sparked our interest to know the brand and watch it grow and innovate in the coming years.
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Jaeger-LeCoultre Boutique in Hong Kong. TungCheung