Articles on Golden Goose Deluxe Brand
We look to Italy when it comes to an unbeatable lineage of high-end brands and fashion designers, all contributing to the rich history of fashion. We know of various famous brands with Italian blood running in their entire process of design and manufacture, including Bottega Veneta, Dolce & Gabbana, Valentino, Versace, Fendi and Gucci. But while these known brands have dominated the fashion world, Italy still continued to produce top notch brands to bring in new styles and modernity that made Italian fashion more colorful as we know it to be. One of the more recent brands that has added to the long line of reputable Italian labels is the Golden Goose De Luxe Brand.
With pieces that are made exclusively in the beautiful city of Venice, the Golden Goose De Luxe Brand embodies the more current fashion label that combines modernity in the elegance of their fashion items. Their known pieces—from clothing to accessories to sneakers—all have a certain level of creativity injected into them that they might as well be labeled as artistic creations.
The tale of the Golden Goose De Luxe Brand
The Golden Goose De Luxe Brand was launched at the beginning of the new millennium, an adventure in the form of a brand embarked upon by a Venetian couple, Alessandro Gallo and Francesca Rinaldo. The young duo was then “outsiders” in the industry of fashion, hence, the ‘adventure’ part of the brand. It was a whole new career line for both Gallo and Rinaldo, with the former studying architecture and the latter working for her family’s Mandrillo of Mestre. Yet their drive to create a brand was greater than the fear of stepping into a new career territory.
The couple’s visit to Paris started the desire to make their own brand, as they got so into the vintage markets and fell in love with the beauty of the ambiance and the pieces being sold there. Their sense of unique individuality drove their idea into a more concrete plan, mainly because they wanted to offer original pieces that would stand out among all the mass-produced standard pieces of today’s fast fashion. They wanted to create a timeless and iconic brand that would reflect their own personality, starting from the Aesop’s tale-inspired name, Golden Goose De Luxe Brand.
Taken from the tale “The Goose that Laid the Golden Eggs”, the duo thought of adding “Deluxe” to the brand name to highlight that it is a luxury brand. But luxury for Gallo and Rinaldo wasn’t only about the price value—it was more on the uniqueness and rarity of the brand that can only be understood with proper knowledge.
A year after its creation, the Golden Goose De Luxe Brand released its very first fashion item: a skirt made from old Levi’s jeans. What made it different: it was added with a cool smart printing that made it utterly fashionable. The next item of the brand was also an iconic skirt, filled with stone embellishments to make it sparkle and shine. The first two releases of the brand were huge hits that they both quickly sold out. The founders attribute the success to the experience and journey that the brand takes its customers to, through its collections.
For the next 28 years, the brand successfully created a whole line of fashion clothing, many of which are ready-to-wear pieces that are still thriving up to this day, including shirts, jackets, shorts, sweatshirts, and trousers. What’s remarkable about the pieces from the label is the loose tailoring style that gives off a low-key-luxe fashion style. Added to the clothing collections are awesome accessory collections, including bags, bracelets, necklaces, belts, scarves, and even beauty cases.
But more than the clothing and accessory lines, what sent off the Golden Goose De Luxe Brand into fame is their shoe line. Starting from their “Golden Boots” in 2003, which has an aged leather effect and a design like that of Texan boots, the brand’s shoes spread like wildfire in the US markets. By 2007, the brand started entering the sneaker industry with their signature distressed trainers.
What set apart the Golden Goose De Luxe Brand from all other sneaker brands is the versatility component of each pair. They all can be worn by people of any age, in various situations from morning to night. Even the most famous fashion icons have been captivated by the label’s shoes, a testament to the crisp taste of the brand’s founders who are sneakerheads themselves. Their main target is this: to produce sneakers that can be worn over and over and become more lovable as the years go by.
As well-loved as their designers, the Golden Goose De Luxe Brand sneakers have been received exceptionally well by people from all over the world, and remarkably, even Hollywood celebrities and fashion icons, too. Well-known artists like Kanye West, Gwyneth Paltrow, Selena Gomez, Taylor Swift, Hilary Duff and Mandy Moore have all shown off their Golden Goose pair in several occasions. On the other hand, Virgil Abloh, Off-White’s Creative Director has been spotted wearing the brand’s highly sought sneakers, as well.
Other lines and the brand today
In 2009, the brand also released a whole new line of shoes that are specially made for children. But aside from the kids’ line, a more recent line called the Haus by GGDB was launched in 2012 to embody the brand’s more casual and sports-injected designs, capturing the lifestyle fashion that the brand is after. Through these different lines, the Golden Goose Deluxe Brand remains not only a respected brand in the sneaker world, but also a fashion brand that has a signature casual look incorporated in the modern fashion to captivate what’s current while retaining the uniqueness of the brand.
The Golden Goose Deluxe Brand remains to be one of the coolest, most unique, and a true Italian stand out in the fashion world today. The creative spirit incorporated by its founders and designers remain to be the main charm of the brand’s items, making it a well-distinguished label with its Italian vintage style mixed with modern looks and trends. Its presence all over the world, plus more partnerships with other important labels ensures the Golden Goose Deluxe Brand’s place at the top of the fashion game today.
12 Best-selling Golden Goose Deluxe Brand Collections