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Tonie Ong

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Luxury means different things to various high fashion brands. For a lot of them, it’s about looking your best in the finest clothes possible. The craftsmanship used to make such items and their designs deem them worthy of the title, “luxury goods.” For other labels, however, luxury is all about a certain lifestyle. Beyond the shiny materials, people can feel luxurious by what the smell like, look like, and feel like. For these companies, they’re not merely giving people expensive items and high fashion pieces, they’re honing their lives to be the very best it can be. One such label is Bvlgari.  

When one thinks of luxury today, the name Bvlgari is sure to spring into mind. The Italian label has epitomized the world of luxury for many decades, with their renowned collection of jewelry and perfumes. The company has become one of the premier luxury goods brands, sold all over the world and multiple prominent figures and celebrities have endorsed them and publicly bought their products. Today, almost no other brand of its kind comes close to Bvlgari, and the love and loyalty it has amassed from the legions of consumers worldwide. It has even rivalled some of the oldest companies in the world, the likes of Dior and Chanel.

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Top 9 Best-selling Bvlgari Jewelry

White Gold and Diamond B.Zero1 Legend Ring
White Gold and Diamond B.Zero1 Legend Ring

ÂŁ3,660

White Gold and Diamond B.zero1 Necklace
White Gold and Diamond B.zero1 Necklace

ÂŁ3,580

B.zero1 Rose Gold Ear Cuff
B.zero1 Rose Gold Ear Cuff

ÂŁ1,180

B.zero1 Labyrinth Necklace
B.zero1 Labyrinth Necklace

ÂŁ2,410

B.zero1 Rose Gold Bracelet with Pendant
B.zero1 Rose Gold Bracelet with Pendant

ÂŁ1,220

Rose Gold and Diamond B.Zero1 Ring
Rose Gold and Diamond B.Zero1 Ring

ÂŁ2,110

Rose Gold & Diamond B.zero1 Bangle
Rose Gold & Diamond B.zero1 Bangle

ÂŁ6,300

Rose Gold B.Zero1 Legend Ring
Rose Gold B.Zero1 Legend Ring

ÂŁ1,960

Rose Gold Pavé Diamond B.zero1 Bangle
Rose Gold Pavé Diamond B.zero1 Bangle

ÂŁ10,500


Bvlgari Rings

A family-cultivated brand

Bvlgari Wedding Rings - jewellery

Its iconic yet sometimes confusing name is that of its founder, Sotirios Boulgaris, but in Latin spelling. Bulgari started his career as a jeweler in Greek village known as Kalarites. In 1877, he left Greece to live in Italy, continuing his work as a master craftsman in jewellery. Four years later in 1881, he moved to Rome where he would establish the Bvlgari brand in 1884. He marked his company with a second store in Via Sistina, the first one still in Greece. It was then moved to Via dei Condotti in 1905. This time, Bulgari was assisted by his two sons, Constantino and Giorgio.

In 1966, Constantino’s son Gianni took the reigns of the family business and expanded it internationally. Around this time, the Bvlgari name had already achieved prestige and a faithful clientele of legendary Hollywood stars and the jet-setting crowd. People frequently went to Italy just to buy a Bvlgari item. In the early 1970’s, under Gianni’s leadership, the company opened shops and showrooms in Paris, New York, Monaco, and Geneva. Their consumer audience expanded tenfold upon opening these stores. In 2011, after many of the Bulgari family members had passed or retired from the company, the label was acquired by LVMH, the world’s largest luxury holdings group.

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Signature scents

Bvlgari perfumes in Sabiha Gokcen Airport.

Although Bvlgari began and is known as a jewelry store, their famous scents throughout the years have made them a big player in the fragrance market. One of their most famous is the BLV Notte scent, a dark and seductive fragrance with hints of vodka and dark chocolate. However, it’s liquid is not drinkable, just sprayed on for that sexy midnight glow. For a more feminine touch, their Rose Essentielle fragrance captures a girl spirit with every spray. It contains notes of rose, jasmine, violet, and blackberry. Meanwhile, their Au the Rouge scent is a versatile touch of red tea with hints of pink pepper, musk, walnut, and orange. The perfume fits all types of women, for any occasion.

Remarkable luxury eye-candies

Bvlgari store in Central, Hong Kong.
Bvlgari store in Central, Hong Kong. Credit: TungCheung

For many people. Bvlgari equals sparkle and shine. With their array of fine jewels and watches, they rarely fail to deliver a touch of shimmer to anyone’s wardrobe. For their female clients, Bvlgari is one of the best suppliers of statement necklaces. With stones and gems from around the world, their colorful array of show-stopping neck pieces have had women clamoring to get one. Meanwhile, for the men, Bvlgari stands for the finest watches money can buy. With such striking faces and sleek straps, Bvlgari watches are some of the finest accessories men have longed for. They even come in different and contrasting colors, but still masculine and refined.

Hotels and resorts

Bvlgari is also one of the very few labels able to put up their own brand of hotels and resorts. As such, they’re literally shaping the luxurious lifestyle to their aesthetic and brand identity. Their first one was in Milan in 2004, which began as a spa then blossomed into a luxury hotel. In 2006, they opened their first international hotel in Bali, Indonesia, which has since become a favorite destination of the jet-setting crowd when they travel to Asia. By the 2010’s, they’ve opened Bvlgari hotels in London, Dubai, and Beijing, and upcoming ones in Shanghai and Moscow.

For many people, Bvlgari is luxury and luxury is Bvlgari. The strides they’ve accomplished in producing some of the best and most sought-after luxury goods in the world is none seen from other brands. From a small jewelry store in a Greek village to an empire encompassing flagship stores and hotels and resorts around the world, Bvlgari set the bar high on luxury brands.

Bvlgari Boutique on Bond Street in London's upmarket area of Mayfair.
Bvlgari Boutique on Bond Street in London’s upmarket area of Mayfair. Credit: Willy Barton


Bvlgari Watches

Bulgari Diagono Ultranero
Bulgari Diagono Ultranero

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Top 9 Best-selling Bvlgari Watches

Serpenti Diamond & Turquoise Watch
Serpenti Diamond & Turquoise Watch

$54,000

Octo Solotempo Watch
Octo Solotempo Watch

$7,450

LVCEA Watch with Diamonds, Two-Tone
LVCEA Watch with Diamonds, Two-Tone

$11,000

Serpenti Tubogas Yellow Gold Diamond Watch
Serpenti Tubogas Yellow Gold Diamond Watch

$30,900

Diagono SCUBA Watch, Black
Diagono SCUBA Watch, Black

$6,300

33mm BVLGARI Watch with Diamonds
33mm BVLGARI Watch with Diamonds

$10,100

LVCEA Stainless Steel Watch
LVCEA Stainless Steel Watch

$3,570

Diagono Magnesium Watch
Diagono Magnesium Watch

$3,900

38mm Octo Solotempo Watch
38mm Octo Solotempo Watch

$7,700


We all want to look incredibly amazing that’s a fact. Since the beginning of time, men and women would adorn themselves with jewels to make themselves more appealing in their society. This is true, we have a strong urge to satisfy our need for self-expression and we do that by accessorizing. As history progressed, talented designers from all over the world emerged to bring us jewelry and accessories we will surely love. We choose the design that best suits our personality. From the most delicate style to the boldest design, simple or grand, economical or expensive whatever we choose it projects who we are that is why we take so much time and effort in selecting what is best for us.

So if we look closely at history, it will tell us that there is one name that people everywhere will certainly recognize. A name that is dedicated in giving us high quality products that caters to our every wish. A name that has left a mark in the history of fashion, Bvlgari, a name that exudes perfection. Bvlgari, an Italian excellence.

Bvlgari watches: symbols of elegance

Elegant Bvlgari watch - Tourbillon

For over a hundred years Bvlgari has proven their brilliant craftsmanship in making luxury jewelry, accessories, fragrances and watches. Who wouldn’t love Bvlgari? The distinctive and impeccable designs are just admirable not to mention the fact that every Bvlgari product are created with only the finest of materials. Inspired by the Italian renaissance and the Roman and Greek classicism mixed with balanced contemporary style, Bvlgari never stops to amaze us with its wonderful collection. Ever since the label’s foundation in 1884 by Sotirios Voulgaris, the brand became the epitome for Italian elegance.

Let us celebrate a tradition of style that is uniquely Bvlgari’s, as it diversified into producing prestigious watches for men and women. The brand continues to give us high quality pieces that reflects our very soul.

Bvlgari for her

SERPENTI

Bvlgari SERPENTI

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One of the most famed motif Bvlgari is known for, are its bracelets and watches. The Serpenti collection tempts us with its seductive and intricate designs. Charmingly romantic, the Bvlgari Serpenti watch is created only from the finest materials. A symbol for rebirth and transformation, each timepieces is irresistible because of its remarkable artisanal techniques, innovativeness, precision, vibrant colors and its wearability and versatility. The serpent will surely charm you with these qualities.

LVCEA

Bvlgari LVCEA
Photo: ethoswatches

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A combination of traditional and contemporary designs. Polished metals surrounded by colored gemstones and diamonds, Lvcea will bring glamour to your personal style. Made for comfort, Bvlgari has succeeded in applying its perfect watchmaking skills to creating a timeless piece that emanates its Italian heritage.

B.ZERO1

Bvlgari B.ZERO1 Watch

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With its distinctive spiral style, B.ZERO1 has become one of Bvlgari’s signature pieces. A timepiece that brings you back in time showing the label’s rich history exquisitely combined with the renowned jeweler’s personal style, showing his masterful craftsmanship and unique genius in creating genius designs.

DIVA’S DREAM

Bvlgari DIVA'S Dream Tourbillon Skeleton
Bvlgari DIVA’S Dream Tourbillon Skeleton

Every woman has a diva inside. Every woman wishes for glamour and Bvlgari has made this dream come true with its Diva’s Dream watch collection. Every timepiece tells an amazing story, radiating every woman’s beauty, capturing her essence and enchanting us with its wonderfully colored stones that highlights every woman’s femininity. Truly, Bvlgari immortalizes beauty with this collections’ sophisticated design and elegant style.

Bvlgari for him

OCTO

Bvlgari OCTO

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A luxury watch for men in sophisticated octagonal shape (Hence, the name “Octo“) created big waves in men’s fashion. Crafted delicately from luxury materials, this collection is inspired by some of the most brilliant Italian artists, like Leonardo Da Vinci who is famed for his own masterful pieces and arts. This timepiece represents the Bvlgari man.

DIAGONO

Bvlgari DIAGONO Scuba Watches
Bvlgari DIAGONO Scuba Watches. Photo: Abtw

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Diagono is a watch with a sleek cutting-edge, sporty but still elegant. Inspired by the Greek word “agon”, which translatea to competition at games, Diagono will undeniably win, because of its perfect architectural design showcasing Bvlgari’s prowess in engineering. A timepiece that speaks for itself, Bvlgari has yet again proved us they are one of the best.

HAUTE HORLOGERIE

Bvlgari HAUTE HORLOGERIE - Movement and Complication
Photo: Bulgari and abtw

A collaboration of Swiss expertise in watchmaking and the label’s Roman heritage, Bvlgari’s Haute Horlogerie collection highlights the brand’s excellence in creating complicated but exquisite designs. The collection embodies Bvlgari’s mastery in producing signature timepieces. If further proves that Bvlgari deserves our highest praise when it comes to the field of watchmaking.

Bvlgari, no doubt, is a legend. Its history tells us that the brand is here to stay. Every jewelry, accessory, and watch they make is easily recognizable because of their uniqueness. When you hear the name BVLGARI, you can easily paint a picture of glamour, sophistication, luxury and style.

Bvlgari Boutique in Zurich, Switzerland
Bvlgari Boutique in Zurich, Switzerland. Photo: Martin Good


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