Fashion Show Reviews

Moon Choi Pre-Fall 2019 Collection – New York

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September 2022 Sales (LATEST)


Loneliness isn’t always explored in fashion. Designers usually put forth clothes that will help the wearer draw more attention to her, but for Moon Choi, she explored how clothes can help one deal with isolation. This was the huge talking point for her Pre-Fall 2019 Collection, the first time she ventured into this season. “These are clothes for lonely people,” she suggested when she presented her collection in New York City. Apparently, lonely people love a lot of tailoring, which was abundant in this offering in various colors and textiles. This may be since the silhouette is so close to the body, the wearer can remain isolated despite being well-dressed. A lot of the pieces also offer interchangeable features—a hidden slit here, another button to fasten there— that allow women to tighten clothes as if they’re being embraced. With this concept, Choi doesn’t necessarily see loneliness as something to be ashamed of, but rather a solitary state in which a woman can express power and independence in her own specific way.


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