Loewe is first and foremost a luxury leather goods label, from the bags and accessories to the footwear and ready-to-wear. Jonathan Anderson fundamentally understands this and it has led him to create a stunning leather-induced collection for Fall 2019. Here, the concept and construction are just as important as the product, and everything is extremely luxurious. What seemed to be flapping leather pants were actually unzipped fisherman boots that went way up to the hips—evoking a chic cowboy like look that’s both novel and interesting. The knits this season were manipulated in various ways, from long and elegant caftans to patchworked outerwear. They further add to both the rustic Western narrative as well as to the presentation of desirable products. At the end of the day, these shows are marketing techniques to sell all sorts of products, from the clothes to the accessories. But trust Jonathan Anderson to combine the two with such effortless ease that one can’t help but absorb the fashionable luxury displayed on the runway!
Photo: Filippo Fior / Gorunway.com