Luxury skincare has often gone viral not only because of their extensive research and tons of active ingredients, but also because of their prices that often shock the world. La Prairie, a world-known luxury brand isn’t immune to that. The Swiss brand has long been met with raised eyebrows because of the range of prices their products, yet they have also been extremely loved because of their unparalleled quest for the best skincare technology and formulations every single time.
So when all the buzz about one of the most expensive creams became widespread, we just knew it had to be from La Prairie. And true enough, the Skin Caviar that started the fame of the brand is still what the luxury beauty community is going gaga for.
30-year history of Skin Caviar
Caviar Extract was the main ingredient used by La Prairie to bring in a unique and effective element to luxury skincare back in 1987, when it was launched. After 30 years of continued research and commitment to providing the best products for its fans, we can now enjoy a whole collection of Skin Caviar-infused products from the high-end brand, including the original Skin Caviar Dermo Beads, a body cream, a cushion foundation, and a sleep mask.
Bringing in the decades-long of effective skin firming and lifting science that has been improved throughout the years, La Prairie decided to remaster the Skin Caviar with a new product: the Skin Caviar Luxe Cream. With a rich history, cutting-edge technology, and a highly-credible brand, the Caviar Luxe Cream is one product that people ought to watch for, especially the luxury skincare junkies who can determine what’s luxe and effective at the same time.
Price: US485.00. 50ml – Buy on laprairie Website
Price: US$489.99. 50ml – Buy on Amazon
La Prairie Skin Caviar Luxe Cream retails at US$880 for its 100ml jar, while the smaller one of 50ml costs US$485. With such a price range, the beauty community had one main question to ask: Why?
La Praire’s Chief Marketing Officer, Greg Prodromides, admits that their clients pay a lot to get any La Prairie product. And because of that, the brand ensure that its packaging is premium, fabulous, and speaks for the money paid by the customer.
Unboxing the Skin Caviar Luxe Cream can easily make a beauty junkie’s heart flutter. It contains a glass jar complete with a silver spatula applicator. The brand explains the inclusion of the silver spatula as a way to respect the cream and the application process—think of it as silver cutlery that we use to ceremoniously eat the finest food at a formal dinner. From the first look until you use it nightly as you take your time to do your skincare routine, you know that it’s a luxury product.
What it does to the skin
But aside from the gorgeous packaging, what justifies the high price point for La Prairie’s Skin Caviar Luxe Cream is what it does to your skin. La Prairie’s director of innovation, Dr. Daniel Stangl who also happens to lead the development of the product, explained that through more than 30 years of research, they have found out the lifting, firming, and volumizing benefits of caviar to the skin. Aside from that, it also makes the skin highly elastic and encourages a high production of ceramides and collagen that retain moisture in the skin.
With the La Prairie Skin Caviar Luxe Cream, the benefits of previous caviar collection products have been magnified. It offers a total skin transformation, all with the firming action that tones the skin and leaves it looking taut and supple.
The Skin Caviar Luxe Cream is indeed luxury at its finest—it offers the finest treatment for your skin that one can find in a jar. And even before looking at the price it will cost you, thinking of La Prairie’s cutting-edge biotechnological science research and the phenomenal effect it can bring to your skin will surely indulge you into a sensorial dream of giving back life to your skin cells to exude a radiant beauty coming from within.
So while the “luxury” part of the Skin Caviar Cream has been focused by mainstream media into its unbelievable price, what we’re actually after for is the unique sensorial experience that comes with the rich texture, signature fragrance, and the after-feel that the cream gives you—plus a tons of skincare benefits that your skin will thank you for 10 years from now.
Image credits: La Prairie, The Beauty Adventure, The Wedding Series.