Fashion Show Reviews

Just Cavalli Fall 2019 Ready-To-Wear Collection Review

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September 2022 Sales (LATEST)


Just Cavalli Fall 2019 Ready-To-Wear Collection Review
Description
Harmony between a brand and its creative director is very important. Though Paul Surridge's Fall 2019 collection for Just Cavalli was great, we can't say it was all that simply because it didn't mesh well with the identity of the brand. The clothes were still top-notch, but we just wish they were under a different label instead!
Apparel Quality
95
Retail Potential
32
Overall Vibe
70
Reader Rating0 Votes
0
Positives
Excellent Tailoring
Great Spin on Animal Prints
Impressive Construction
Strong Silhouettes
Cleaner Lines
Negatives
Extremely Far from Brand Identity
Too Mature-Looking
Some Garish Colors Used
66
Ratings

Though it’s sad to hear that Paul Surridge will no longer design for Roberto Cavalli, especially since he upped the ante on luxurious tailoring for the brand, it’s not that big of a surprise when it comes to Just Cavalli. We’d understand if he was sacked at this job there because his style was a bit too mature for the youthful exuberance of the sub-label. But even if there was a disconnect between Surridge and the sub-brand’s identity, his Fall 2019 collection for it was still quite good! From wel-cut denim separates to refined spins on animal prints, Surridge also cleaned up the Just Cavalli look a little bit. It was more complete-looking, with various numbers versatile enough to take customers from day-to-night (or from night-to-day depending on your lifestyle!). The styles were a lot more streamlined and sophisticated too! Even the sportswear was commendable—leather jackets looked luxurious, puffer coats were sublime, and the tracksuits were just right! Still, there was a rigidity to it that will definitely not do well with the brand’s younger target audience. Though the clothes themselves were top-notch, they didn’t fit the brand at all!

Photo: Courtesy of Just Cavalli

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