Fashion Show Reviews

Emilio Pucci Fall 2019 Ready-To-Wear Collection Review

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August 2021 Sales (LATEST)


Emilio Pucci Fall 2019 Ready-To-Wear Collection Review
Description
In this day and age, relying on a houses' iconic archives isn't enough to warrant market and retail attention. It's unclear how well (or how poorly) Emilio Pucci's Fall 2019 collection will do come fall, but one thing is certain: they're far from their heyday!
Apparel Quality
Retail Potential
Overall Vibe
Reader Rating1 Vote
Positives
Classic Pucci Prints
Variety of Silhouettes
Opening Leather Coat
Interesting Palette
Negatives
Cheap Satins Used
No Sense of Cohesion
No Strong Message
Awkward Proportions
Poorly Made Pieces
Lacking in Quality Construction
Overuse of Pucci Prints
No Sense of Modernity
Overload of Used Ideas
Unflattering Evening-wear Pieces
2.2
Ratings
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The house of Emilio Pucci has gone a long way since it was established mid-20th-century. In some cases, this is good, but in the case of Fall 2019, it’s quite bad. Without a creative director leading the way, the design team currently behind the brand wasn’t able to come up with a distinct message this season. They were, however, inspired by Japan, as seen on the kimono-esque Pucci-printed robes and dresses and the slick leather outerwear that’s often seen on the streets of Tokyo and Osaka. Such pieces, unfortunately, were not enough to make the entire collection seem desirable. The puckering of the seams of the satin pieces and the unflattering proportions of the printed evening frocks are evidence of shockingly poor construction, as well as questionable taste choices in terms of quality fabrication. Add to that the fact that there were little to no interesting ideas that pushed the envelope in terms of fashion norms—these were simply rehashes of Pucci archives made shorter and more revealing for the millennial audience. The collection and the current state of the label is proof that no matter the circumstances, a creative director is needed to stabilize and bring a decades-old fashion house forward.

Photo: Alessandro Lucioni / Gorunway.com

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