From a simple clothing article that initially only aimed to protect and give comfort to your feet, sneakers have become a statement piece, made for a variety of purposes to match different lifestyles, and created to reflect influences, collaborations, and even cultures. One of the recently released sneakers today that excellently represent how sneakers can connect street culture, history, and fashion is the BVG x Adidas Originals EQT 93/17.
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Release date: January 16, 2018
Who would have thought that Adidas came up with a new limited edition kicks made in collaboration with the Berlin-based Berliner Verkehrsbetriebe (BVG)? Yes, you read that right. Released a few months back in January, Adidas sure knows how to win the hearts of both casual and shoes enthusiasts by tapping into an everyday normal, a necessity that people often take for granted—the well-loved transport system that runs the city’s U-Bahn subway network. Aside from the attractive design and colors, the sneakers stayed true to its exclusive tag, having only launched 500 pairs and retailing at $215—until, of course, it gets into the hands of resellers and bidders.
The BVG x Adidas Originals EQT 93/17 highlights and celebrates Berlin’s primary mode of transportation by designing sneakers that showcase its rich characteristics. The kicks are embellished with a camouflage-style pattern on the heels, a breezy black mesh upper, eye-catching white BOOST midsole, chic yellow laces, supple white leather at the front, and of course, the iconic, branded 3-stripes in black.
While one sure finds the extraordinary and dynamic design riveting. The most striking and attractive feature of these limited edition sneakers is the BVG annual season ticket that is incorporated into the tongue, giving those who wear it free rides to all BVG means of transportation from its release date up to December 31, 2018. Given that annual tickets cost about $891, getting this pair is definitely a sweet deal.
The dope deal comes with a price, and while it retails at a few hundred bucks, resellers are definitely racking up the tag to up to thousands. This means if you weren’t one of those who camped out of Overkill in Berlin on the day of its launch, getting your hands (more appropriately, feet) on/in these can be tricky. Aside from that, the design can be over the top if you are the minimalist kind.