Since the dawn of streetwear a couple of years ago, fashion has had a profound fascination with rural culture and normcore dressing. Whether putting their own twists on it or exaggerating it to couture proportions, the working man’s wardrobe has been a staple on menswear runways as of late. This season, Jonny Johansson takes his own spin on it for Acne Studios‘ Fall 2019 show in Paris Men’s Fashion Week. Emphasizing his “outsider” status (he’s from north of Sweden, not Paris, London, or Milan), he reworked utilitarian garments into high fashion pieces made with luxurious fabrics. Hardware boots that farmers and fishermen would wear, for example, were translated into buttery and shimmering leather footwear. Cargo pants and carpenter shirts were constructed in vibrant hues and psychedelic swirls for a more youthful and visually-fascinating appeal. Even color-blocking was injected (in singular pieces, no less!) to further push the stylish and slightly avant-garde narrative. It’ll be no surprise that by fall, most of these items will be sold out!
Photo: Alessandro Viero / Gorunway.com