Who doesn’t love surprises? It is a delightful way of making people feel good and loved by expressing how much you care and appreciate them. Giving surprises is a feeling of excitement and anticipation of how the person will react with our efforts. We can’t wait to see the look in their faces when we finally give our surprises and see a positive reaction in return. You get it, that feeling of making someone feel good. You can’t help but smile by just merely remembering that reaction from our loved ones.
And more often than not, the surprise comes with a box or a tiny canister covered with glam, in glitter and gold. That tiny surprise will definitely result to a big smile and a big hug; hence, it is just fitting and proper to always give the best of the best surprise from no other than the best of the best jewelry designer we know–David Yurman. David Yurman Enterprises LLC is a renowned jewelry company in America that was founded in 1980. It consistently provides high quality pieces of jewelry from all over the world.
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When two artists collide
The brand itself is a collaboration of both artists, David and Sybil Yurman. They met in 1968 when they were both studio managers for the sculptor Hans Van de Bovenkamp. The two fell in love and became a couple, and afterwards started their own jewelry business that later on grew into the David Yurman brand we now know.
Since both have background on sculptures, the couple was able to come up with beautiful jewelry pieces in tactile and refined styles. The first series of jewelries the brand released was based on the sculptural designs intricately crafted through a welding process in order to come up with smooth, fluid and flawless pieces.
The first few items for the collection were sold at galleries and craft shows, and it was no surprise that a lot of people came to admire the art. However, going in and out of art galleries became too exhausting, prompting the couple to sell their pieces at boutiques and department stores. Such move allowed the continuity of the business, growing better to make its mark in the jewelry making industry.
Yurman’s art and long lasting pieces
Jewelry pieces made under the brand are ll characterized by unique, refined and delicate art which greatly appeal to a huge portion of the market. How come? Every piece passed through a thorough and strict process, not only to reach the perfect design, but to ensure the quality of each piece. One intricate design by the brand is its well-known cable motif jewelries, pieces that need strict attention to detail to ensure that every nook and cranny of the jewelry is on point in order to have that gorgeous finish.
While the brand grew, it also became more daring in its designs. It has improved through the years, even creating gold pendants in multidimensional stars. Such pieces are covered with diamonds, totally making them uniquely luxurious and fabulous. Aside from such glamour, the brand also offers more toned-down designs in its men’s pieces, like the cable-detailed rings and rubber bracelets made from black forged carbon. the brand’s versatility is proven by its ability to capture the perfect jewelry designs for both men and women, which is also a reflection of the great tandem of the Yurman couple.
Where to spot a Yurman piece
At present, the brand offers jewelries for different occasions like weddings and engagements which can be bought from its 33 boutiques in America. David Yurman pieces are also being sold in different department stores, such as Neiman Marcus, Nordstrom, Bloomingdales, and Saks Fifth Avenue. The couple made it available to wider market as there is a growing clientele for the brand.
Truly, one will be surprised to receive a sleek black box with the David Yurman branding at the top. Just the name of the label evokes feeling of joy, as it is known that any item from the label was made from hard work, love for the art and longstanding collaboration between the couple. You wouldn’t think twice to give a David Yurman piece to your beloved, because beyond its beauty, the rich expression of art and the essence of every jewelry shines through.
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